Marketing
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7 Ways to Effectively Market Your Laundromat and Rise Above the Competition

#1 – Effectively Brand Your Laundromat Developing an overall brand for your laundromat is essential to making your mark in a competitive industry. Your website and all signage, advertising, social media accounts, etc. should look and feel consistent. Bright colors and bold fonts should help catch people’s attention, but you should also define the voice…

Where is the laundry industry heading in 2019?

Family owned and operated, Card Concepts, Inc. was born from over 40 years of experience in the vended laundry industry. Steve Marcionetti helped start CCI with his family in 2000. He has seen many changes in the laundry business and has helped hundreds of laundromat owners take advantage of those changes. We sat down with…

What to Consider When Writing Your Laundromat Business Plan

Planning is invaluable when starting a laundromat business. Outlining the details of your facility, equipment, services, and personnel will give you a better sense of what you will need to start your business, while analyzing yourself, your competition and your target customers will help you understand your market and how your business fits into it….

3 Sources of Additional Income for Your Apartment Complex or Hotel

Are you looking for ways to increase revenue on your property? Here are three profit generating resources that won’t require a lot of staffing, financial investment or management.   Source #1: Vending Machines Vending Machines provide a convenient amenity for guests / residents and a simple source of income for property owners. Think Outside the…

What’s New in FasCard: Release 18

CCI’s products are not just card systems that allow you to accept alternative payments. Our products are advanced automation systems that provide you a holistic solution to running your laundry business. We are continually making improvements to our products to take your laundromat to the next level, and we are excited to announce our latest system…

Benefits of a Complete Card System Versus a Mobile-Pay Only System for Your Laundromat

Today’s laundromat customers prefer to use their smartphone for purchases and have come to expect to be able to pay for goods and services via mobile device. Mobile-pay is a great option for laundry purchases because it is fast, secure, easy and convenient. However, if you’re using a mobile-pay only system, you could be missing…

Creating a Marketing Plan for Your Multi-Housing Property

Marketing is a large component of increasing business for your property. Having a marketing plan in place will help you attract renters to your property and turn them into residents. Here are five steps to developing a winning marketing plan for your property. Perform a SWOT Analysis Make a list of your property’s strengths, weaknesses,…

Technology-based Amenities are a Great Area of Revenue and Most Popular with Renters

Integrating technology conveniences into your property can reduce costs, save time and give your property additional revenue opportunities. Adding technological enhancements is a great return on investment and will take your property to the next level with current residents and marketing to potential renters. Here are our top ten technology-based amenities to consider adding to…

Introducing F2: A 2nd Generation FasCard Reader

Card Concepts Inc. (CCI) designs all of its solutions with both the operator and end user in mind. Our FasCard system is an innovative payment solution that works with existing coin laundry machines and allows you to accept credit/debit, physical loyalty cards, virtual app based loyalty cards along with coins at your laundromat. We are…

Adding Additional Revenue Sources is an Easy Way to Make More Money at Your Laundromat

There are more than 35,000 laundromats in the US alone, making up an industry that nears $5 billion in revenue annually. For each laundry store, sales range from $35,000 to $1 million a year depending on a number of factors, like location, rent and the cost of equipment. But as any business owner knows, it’s…